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Since 1972, Yohji Yamamoto has been spreading his revolutionary, ever widening sphere of influence. Driven by his desire to create anti-fashion through fashion his designs are avant-garde, yet timeless.

 

Renowned for blurring the boundary between fashion and the arts, he has influenced theatrical and cinematic fashion, and his work has been exhibited worldwide. The Yohji Yamamoto sunglasses collection takes inspiration from his original three-word brief: “Dramatic, Avant Garde and/or Intelligent.” The result is an intriguing collection of spectacles and sunglasses that are at the same time challenging and glamorous; avant-garde and original

 

YOHJI YAMAMOTO is one of the most renowned names in the international design scene, while the unique philosophy and signature style of the man behind the eponymous brand are the stuff of legend. Over the years, the Japanese fashion designer, who would much rather refer to himself as a “tailor,” has earned some of the most coveted design awards around the world.

Next to designer fashion pieces, YOHJI YAMAMOTO has also been releasing its own branded eyewear for the past two years. And true to the label’s strong heritage, the glasses and sunglasses live up to the highest quality standards in order to earn the YY name. After such a short period hardly any other fashion label out there has made the leap from haute couture into designer eyewear as gracefully as YOHJI YAMAMOTO. In search of the secret behind the success, EYEWEAR talked to the man in charge of eyewear design for YY, Mr. Sam Craig, Creative Director at Mondottica. The YY eyewear collection is available through Brando, the luxury division of Mondottica.The YY eyewear collection is available through Brando, Mondottica luxury division. Prepare to be inspired.

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