Founded in 2016, For Art’s Sake is one of the biggest and most exciting eyewear brands to come out of London. Loved for its bold details and a light-hearted approach to luxury, FAS lives by the phrase ‘Designed to Delight’ – seen in everything from our striking art deco-inspired stores to our blue velvet packaging and the charities we support (with every purchase you make, we donate a pair of glasses to someone in need through Restoring Vision and plant a tree with Trees for the Future).

 

Partners Yannis and Xiwen came up with the idea for FAS on a holiday to Greece where they couldn’t find a stylish pair of sunglasses at the right price point. They set about creating a brand that combines affordable luxury with exceptional handmade quality and after a lot of late nights, FAS snowballed to success in under four years.

 

“I wanted to create sunglasses that were different to anything I’d seen, so I design each pair like it’s a little work of art designing to delight, always. We don’t do boring at FAS.” - Creative Director, Xiwen

 

FAS can now be shopped right here, at our standalone store in Covent Garden, and can be found in/on 1000 of the world’s most exclusive retailers, from Net-A-Porter to Harvey Nichols, Saks 5th Avenue and Neiman Marcus. Creative Director Xiwen was also placed on Forbes’ 30 Under 30 List for 2019, cementing For Art’s Sake’s position as a coveted label worn by pop culture icons and Instagram’s most-followed alike

 

In 2020, we decided to diversify our product range with a line of eyewear chains followed by a line of jewellery. Plated in 14k and 18k gold respectively – the handcrafted pieces further celebrate our love for delightful details: think two-in-one-necklace, sets adorned in all of your favourite carbs, and more.